TikTok ads · Key Visual MARIA · deck polish
A real feed moves fast. Launch windows, product duos, TikTok ads — each piece has to land in the same system across different scrolls.
As a Creative Designer at Boomerang — Publicis Groupe's in-house creative agency — I owned Neutrogena social executions in June and July 2026: TikTok ad creative and the MARIA key visual, plus visual polish on launch decks.
Six TikTok ad creatives for the Neutrogena product line — AM SPF & Hydration, Face & Body SPF, Festiva SPF Starter Kit, Glass Skin, Glow Up, Oily Skin Face & Body SPF. One visual system across six category cues, built for the TikTok feed.
A key visual delivery for the MARIA line in early July, plus visual polish on the launch deck mid-month: typography pass, hierarchy clean-up, final-file prep for the client-facing version.
Six-piece drop · one system, six category cues
6 TikTok videos
Social isn't a size — it's a tempo. Festival moments, launch windows, feed consistency: each one has its own clock. The craft is designing inside that clock without the work feeling rushed.
